Video Production Unleash The Power Of Video
“I just want to say a big thank you to you and the onsite team for your hard work at the show. It was great meeting you all and working with you to capture the footage for us!”
- Future PLC
Success Stories Get In Touch Today
Pod offers Video Production in Leicester to companies across the UK. Our goal is to connect you with your audience. We spotlight you, dynamically exhibiting your company, products and services in 4K. We capture content for your website and social media, intently considering optimisation techniques to drive worthwhile leads and conversion generation.
The Shoot Brief Document ensures the smooth progression of your project. It includes logistical questions and allows you to outline your preferred creative direction. It also gives us a chance to detail the equipment we’ll use, who you’ll meet on your shoot and our projected schedule.
Your Shoot Brief offers explicit visibility that is often lost in emails. It acts as the one-stop-shop for everything that everyone needs to know, written, approved, and signed off by all those involved.
Our objective is to always create a seamless, aesthetically pleasing video. Muddy audio, fuzzy footage, and awkward shadows are all substantial problems created by seemingly minor misplacements, caused by underpreparation.
For example, creative lighting is the difference between amateurish and cinematic videography. A 3-point lighting setup highlights the subject (you) and creates synergy with the background. However, a lack of properly prepared, professional lighting will make your footage look flat, uninspired, and dull.
“You can’t rush art.” Geri the Cleaner (1999)
4K Video is of higher resolution than HD, allowing for the most minute details to appear clear and sharp. 4K footage requires more powerful cameras and editing software to create, as the file sizes are much larger. High-quality video creates dynamic visuals that future-proof your content for years, so 4K is the way to go!
The efficiency of landscape or portrait video content on social media depends on the platform. For YouTube and Linkedin, landscape videos are preferable as their format is better suited to professional content. For Instagram, Facebook and TikTok, the standard is portrait due to the platforms being designed to fill the entire screen.
We edit in landscape and portrait configurations to ensure your content performs across all platforms, including your website.
Yes, we provide drone footage and aerial videography, capturing visuals from up to 400ft. Our team is experienced in operating drones safely around building sites and rural areas, ensuring compliance with all legal restrictions, including flight regulations in restricted zones.
Yes, our team of videographers and content experts can assist with scriptwriting and storyboarding to ensure your message is clear and engaging. We craft scripts that effectively communicate your brand ethos and services, while also addressing frequently asked customer questions in a concise and compelling way.
Investing in corporate video production can significantly enhance your brand’s visibility and engagement. High-quality videos can boost brand awareness by 54% and increase engagement rates. It puts a face to the name and encourages the beginnings of a trusting relationship between you and your prospective customers.
Pod Digital’s process begins with multiple preliminary conversations to fully understand your expectations and budget. We provide storyboards, scripts (if necessary), and a comprehensive Shoot Brief Document to ensure alignment throughout the project. Video is collaborative, and we’ll need your input throughout the pre and post-production process to ensure we’re all on the same page and you receive the content as you envisaged it.
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Professional Video Production ensures a well-rounded marketing campaign. Content capturing your company, people, products, and services builds trust in your prospective customers and encourages high-quality conversions. It’s often difficult to stand out in the digital world, so get a leg-up on your competitors with expertly captured five-star footage.
Video cements your identity, allowing you to create an effective Brand Awareness strategy. An aesthetically pleasing video conveys a page’s worth of information in as little as 30 seconds, leading to higher engagement rates and user interactivity.
Video is a multi-channel medium. It can be repurposed for SEO and website strategies, as well as PPC and social media campaigns. A single shoot could cover all your channels for years. The return on investment is truly indisputable.
Pre-production streamlines your shoot and ensures your edits are delivered as you envisage them. Firstly, our team will have multiple preliminary conversations with you to wholly understand your expectations and budget. Then, we will supply you with storyboards and scripts (if necessary), and a comprehensive Shoot Brief Document.
Your Shoot Brief Document cements your specifications, giving our videographers and editors a trusted point of reference throughout your project.
Lastly, we’ll create shot lists based on your written and verbal specifications for internal use on the day of your shoot. This guarantees we capture everything you need and helps to create an efficient shoot schedule.
Depending on your project requirements and the number of Videographers on-site, assembling equipment can take up to an hour. This is due to an intricate combination of lights, tripods, backdrops and staging elements which require expert attention to detail.
Once we’ve set up and the shoot commences, we’ll do our best to stick to the schedule outlined in your Shoot Brief Document.
Collaboration between your team and ours will minimise downtime and ensure an efficient shoot.
This is where the magic happens.
Our Video Production team syncs, segments, cuts and enhances your footage to create a polished final draft. Paying close attention to the finest details, we produce beautiful, high-quality footage that conveys your brand message while looking and sounding immaculate.
We use a combination of Adobe applications, stock assets and visual effects to achieve a seamless, cinematic final product.
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