Since joining Pod Digital in September 2021, I have built a team of amazingly talented content and video strategists. As a published author, and someone who has spent many years teaching grammar, I have a passion for the written word. Nothing makes me happier than the request, “Can I have a hyphen check, please?” Away from the office, I love to run, ride my horse, Trudy, and walk my two wired-haired dachshunds. (Please note correct use of a hyphen).
Adapting Content Strategies for an AI-Driven Search Landscape As we continue exploring the ever-evolving world of digital content, it’s clear the rules of engagement are shifting. In our recent blog, we discussed how quality website content is the cornerstone of your online presence. It helps[...]
As 2024 draws to a close, we’re taking a moment to reflect on an incredible year of growth, innovation and achievements at Pod Digital. Across every department, our teams have worked tirelessly to deliver exceptional results for our clients. This year was about more than just meeting goals.[...]
Content Writing for a Website You need content writing for a website. Anyone can write so it shouldn’t be too much trouble – right? Wrong… I always compare writing website content to singing. Anyone can sing but not everyone can sing well. There is so much more to website content than[...]
There is a big change coming in SEO and Google search – SGE, Search Generative Experience. When I say big, I mean massive. It’s something that, here at Pod, we have been keeping a close eye on for a while. If you’ve not heard about it, let me tell you more.
[...]
Is your website showing on Google? Do you want to get to the top of Google? Securing a spot on Google’s search pages is similar to setting up shop in the heart of a bustling city centre. Every business owner dreams of their website sparkling under the spotlight of the first page, enticing[...]
It’s time to talk about content audits. We know adding regular content to a website is good for SEO. But what happens next? Do you know how that blog you uploaded a few months ago is performing? Is it achieving what you want it to do? Chances are, you’re not really sure. And this often[...]
This article covers: What is generative AI? ChatGPT – What is it? Will generative AI change roles forever? Will generative AI change roles forever? Is ChatGPT as good as they say? Google Bard vs ChatGPT How will Generative AI create jobs? Do we use Generative AI at Pod Digital? How safe is AI?[...]
The strongest business idea can fall apart without successful conversion rate optimisation. It’s a tale as old as time: You’re driving traffic and your website looks good, so what’s going wrong? Chances are, your website isn’t meeting the needs of your potential customers. Unnecessary[...]
