Paid SocialTikTok Advertising
TikTok isn’t just for Gen Z, it can be utilised as a powerful ad platform for brands of all kinds. We help you tap into its fast-moving culture with authentic, creative content that connects and converts.
Results
Driven
Joined-Up
Approach
Expert
In-house Team
5 star
Rated
Results-Driven TikTok Advertising Agency
As a TikTok advertising agency, we have a team of creative social media executives who will help get your brand discovered on the platform through paid ads.
Although it’s a relatively new social media channel, TikTok has already shown its value to businesses that want to market their products or services. 73% of TikTok users say they feel more connected to brands they discovered on TikTok than any other social media app. When combined with other forms of paid social advertising and different marketing channels such as Email Marketing or PPC, TikTok ads can deliver fantastic results for businesses – both e-commerce and lead generation.
Start driving success for your business today with a leading TikTok advertising agency.
Why Should Your Business Invest in TikTok Advertising?
Our services Design & Creative
Web Design & Development
Our collaborative design and development team helps your brand thrive online. Whether you need a new website or to improve an existing one, we deliver bespoke web design using our Great White framework, or AI-assisted builds for faster delivery. Our websites strike a balance between creativity, performance and conversion, supporting both human users and modern AI search.
Content Marketing
Your website is your digital storefront. We create content that performs in modern search, supports AI search and builds trust with your audience. Our blend of creativity, SEO and insight delivers content with purpose.
Video Production
Video continues to play a powerful role in how people discover and evaluate brands. By visually presenting your message clearly and concisely, video helps users understand your value and take action more quickly. It also supports visibility and trust across AI-influenced search journeys.
Branding
Branding is more than a logo. It’s how people, and AI systems, recognise and trust your business. We design clear, consistent brand identities that support discovery, recall and long-term growth.
Our services Digital Marketing
SEO
SEO remains a core pillar of Pod Digital. Combining technical expertise with strategic content, we improve rankings, drive qualified traffic and ensure your brand appears where customers are searching. We do this across both traditional and AI-influenced search journeys.
PPC
Take control of your Google, Bing and Amazon advertising costs with our expertly managed PPC campaigns in Leicester. Using cleverly targeted campaigns, our pay-per-click specialists drive traffic exactly where you want it to go. Enjoy almost instant results and watch your business grow.
Paid Social
The social media landscape continues to grow exponentially and now plays a key role in AI-driven discovery. We help you connect directly with your audience, build brand authority and drive sales through smart organic and paid social strategies that support visibility across both social platforms and AI search.
Email Marketing
Email remains one of the highest-performing marketing channels available. Our strategic email campaigns deliver timely, relevant messages that nurture leads, retain customers and support long-term growth.
CRO
Conversion rate optimisation focuses on enhancing your user experience. Why? To make it easier for visitors to convert into customers. And as AI search sends fewer but higher-intent visitors to your site, CRO becomes essential for turning that qualified traffic into measurable results. It’s one of the most powerful marketing tools in our arsenal for increasing your bottom line.
AI Search
Be discovered in the new search era with our AI Search Service. We’ll get your brand showing up in ChatGPT, Gemini and other LLMs, so when people ask, you’re the answer they see first. Make the most of this land grab situation.
Our services Insights & AI Tools
Telephone AI New
Stop guessing what happens on your calls. Telephone AI acts as an intelligent, 24/7 receptionist to ensure no lead is missed. Simultaneously, it automatically analyses and scores every sales interaction. It provides instant, data-driven insight into lead quality, buyer intent and team performance across your entire business.
AI AutomationNew
AI automation replaces manual, repetitive business processes with intelligent systems that work 24/7. It removes time-consuming admin and reduces reliance on manual input.
From booking appointments to moving data between systems, automation keeps work flowing. It can generate reports, trigger workflows and update records automatically. The result is less admin, greater consistency and fewer errors. Your business can scale efficiently without increasing headcount.Data Analysis New
Our data analysis services turn complex information into clear, actionable insight. By understanding past performance and operational patterns, we help you make smarter marketing and business decisions.
On/Offline Attribution Beta Testing Now
Modern customer journeys don’t follow a straight line. Our attribution tools connect online and offline touchpoints. It gives you a clearer picture of what’s really driving conversions and where to invest next.
Why Work With a TikTok Advertising Agency?
TikTok is a very influential platform. 67% of users were inspired by the app to buy a product at a time they weren’t intending to make a purchase. This presents a fantastic opportunity to market your business on the platform and deliver results quickly.
Our in-house team is well-versed in the latest platform features and tools. So we can take TikTok advertising to the next level. From producing scroll-stopping videos to choosing the best audiences to target – as a leading UK TikTok marketing agency we offer the complete service to drive success.
Our PortfolioEngage, convert and perform
Our Latest Articles
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TL;DR: Social media marketing in 2026 is all about strategic, authentic engagement in a rapidly evolving landscape. To stay ahead, businesses must shift from: What Is Social Media Marketing? (Definition and Basics) What is Social Media Marketing? Social Media Marketing is how businesses use social platforms[...]
How to Recognise and Safely Navigate Phishing Scams
By Melissa Horne on 14th January 2026
Phishing scams are becoming smarter and harder to spot. Scammers are constantly adapting. Whether it’s a fake email, a suspicious text or a message in your Facebook Page inbox, they’re finding new ways to trick you into giving away personal details. Their goal is to get you to hand over sensitive[...]
Your 2025 Digital Marketing Acronym Cheat Sheet
By Emily Whittaker on 22nd August 2025
If you’re new to digital marketing, it can feel like everyone’s speaking in code. From SEO to GEO and CPC to CRO, acronyms fly around every meeting. This glossary breaks them down by department so you can understand exactly what they mean and how they impact your marketing. SEO Department SEO is[...]
Instagram’s SEO Shift: Why July 2025 Marks a New Era for Organic Content
By Maisie Bee on 23rd July 2025
In July 2025, Instagram made one of its most significant changes yet, and it’s all about search engine visibility. For the first time, public posts from business and creator accounts are now eligible to be indexed by search engines like Google. Your reels, carousels and posts can now be found through[...]
Why Should I Run Brand Awareness Ads on Social Media?
By Pod Digital on 11th March 2025
Brand Awareness Ads effectively communicate your company’s tone, values and purpose to your audience. This encourages the development of strong brand recognition and builds credibility that drives lasting demand. They’re the first aspect of your social media marketing strategy and when overlooked,[...]
What is Conversions API and Why Your Website Needs it?
By Pod Digital on 30th August 2024
In the rapidly evolving digital marketing landscape, tracking the success of your Facebook ad campaigns can become challenging. Privacy regulations, ad-blocking software and changes such as Apple’s IOS update have made traditional tracking methods, such as Facebook Pixel, less reliable. If[...]