Paid SocialFacebook Advertising
Facebook’s targeting tools are powerful, but only if you know how to use them. We turn data into strategy, building campaigns that reach the right audience and deliver measurable ROI.
Results
Driven
Joined-Up
Approach
Expert
In-house Team
5 star
Rated
Facebook Advertising Agency in Leicester, Leicestershire
Since its launch in 2004, Facebook has transformed how brands advertise and connect, becoming one of the top three ROI drivers for marketers. As a leading Facebook advertising agency in Leicester, our paid social team creates bespoke campaigns to increase brand visibility and drive meaningful customer engagement.
Our targeted advertising strategies guide potential customers through every stage of the sales funnel, helping you maximise your return on investment.
By partnering with our experienced Facebook advertising agency, you can use Facebook’s powerful targeting tools to reach the right audience. With 90% of social media consumers on Facebook, the platform offers a great opportunity to boost exposure and engage with your audience.
Facebook Statistics You Need To Know
This is why, at Pod Digital, we collaborate with Facebook to deliver targeted advertising strategies that drive real, measurable results for your business.
3.07 Billion Monthly Users
With 5.17 billion social media users globally, Facebook has a 59.38% share of the global social media users
Third Most Visited Website Globally
Facebook ranks among the top websites globally, sitting just behind Google and YouTube in the list of most visited sites.
Most Used Social Media Platform
Facebook stands as the most widely used social media platform across the globe.
Our PortfolioEngage, convert and perform
What is Facebook Advertising?
Facebook advertising, also known as Meta advertising, allows businesses to promote products and services through paid ads on Facebook, Instagram and partner sites. Businesses can target specific audiences based on demographics, interests, location and online behaviour.
Facebook offers various ad formats, including images, videos, carousels and interactive experiences, helping businesses engage users effectively.
Why use Facebook Advertising?
Using Facebook Ads can drive brand awareness, website traffic and lead generation. The result? Increased sales, positive ROI and more business revenue.
Facebook provides advanced tracking and analytics tools, allowing Pod Digital to measure your business’s performance and optimise your campaigns for better results. Ads can appear not only on Facebook but also across the Meta Audience Network.
Ready to grow your business with powerful Facebook ads? Start your campaign today and reach the right audience with precision!
Our services Design & Creative
Web Design & Development
Our collaborative design and development team helps your brand thrive online. Whether you need a new website or to improve an existing one, we deliver bespoke web design using our Great White framework, or AI-assisted builds for faster delivery. Our websites strike a balance between creativity, performance and conversion, supporting both human users and modern AI search.
Content Marketing
Your website is your digital storefront. We create content that performs in modern search, supports AI search and builds trust with your audience. Our blend of creativity, SEO and insight delivers content with purpose.
Video Production
Video continues to play a powerful role in how people discover and evaluate brands. By visually presenting your message clearly and concisely, video helps users understand your value and take action more quickly. It also supports visibility and trust across AI-influenced search journeys.
Branding
Branding is more than a logo. It’s how people, and AI systems, recognise and trust your business. We design clear, consistent brand identities that support discovery, recall and long-term growth.
Our services Digital Marketing
SEO
SEO remains a core pillar of Pod Digital. Combining technical expertise with strategic content, we improve rankings, drive qualified traffic and ensure your brand appears where customers are searching. We do this across both traditional and AI-influenced search journeys.
PPC
Take control of your Google, Bing and Amazon advertising costs with our expertly managed PPC campaigns in Leicester. Using cleverly targeted campaigns, our pay-per-click specialists drive traffic exactly where you want it to go. Enjoy almost instant results and watch your business grow.
Paid Social
The social media landscape continues to grow exponentially and now plays a key role in AI-driven discovery. We help you connect directly with your audience, build brand authority and drive sales through smart organic and paid social strategies that support visibility across both social platforms and AI search.
Email Marketing
Email remains one of the highest-performing marketing channels available. Our strategic email campaigns deliver timely, relevant messages that nurture leads, retain customers and support long-term growth.
CRO
Conversion rate optimisation focuses on enhancing your user experience. Why? To make it easier for visitors to convert into customers. And as AI search sends fewer but higher-intent visitors to your site, CRO becomes essential for turning that qualified traffic into measurable results. It’s one of the most powerful marketing tools in our arsenal for increasing your bottom line.
AI Search
Be discovered in the new search era with our AI Search Service. We’ll get your brand showing up in ChatGPT, Gemini and other LLMs, so when people ask, you’re the answer they see first. Make the most of this land grab situation.
Our services Insights & AI Tools
Telephone AI New
Stop guessing what happens on your calls. Telephone AI acts as an intelligent, 24/7 receptionist to ensure no lead is missed. Simultaneously, it automatically analyses and scores every sales interaction. It provides instant, data-driven insight into lead quality, buyer intent and team performance across your entire business.
AI AutomationNew
AI automation replaces manual, repetitive business processes with intelligent systems that work 24/7. It removes time-consuming admin and reduces reliance on manual input.
From booking appointments to moving data between systems, automation keeps work flowing. It can generate reports, trigger workflows and update records automatically. The result is less admin, greater consistency and fewer errors. Your business can scale efficiently without increasing headcount.Data Analysis New
Our data analysis services turn complex information into clear, actionable insight. By understanding past performance and operational patterns, we help you make smarter marketing and business decisions.
On/Offline Attribution Beta Testing Now
Modern customer journeys don’t follow a straight line. Our attribution tools connect online and offline touchpoints. It gives you a clearer picture of what’s really driving conversions and where to invest next.
Questions?FAQs
How much does it cost to run Facebook ads?
The cost of Facebook ads varies based on factors like audience size, competition, ad quality and bidding strategy. The average cost-per-click (CPC) is typically between £0.50 and £2.00, but this depends on the industry.
What types of Facebook ads do you do?
There are several ad formats, including:
Image Ads
Video Ads
Carousel Ads
Slideshow Ads
Collection Ads
Instant Experience Ads
Lead Generation Ads
How long does it take for Facebook Ads to start working?
Most campaigns enter a “learning phase” that lasts around 48 hours to a week, during which Facebook optimises ad delivery. Performance generally improves over time with consistent testing and optimisation.
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