See the Results for YourselfOur success stories
Digital success is never an easy road, particularly regarding an e-commerce website.
At Pod, we have the expertise, experience and passion to transform an online business. Our success stories focus on the strategies and ideas we’ve used to take our clients to the next level. Whether creating a brand from scratch or taking an existing one and helping it grow.
If we can do it for these brands – we can do it for you too.
Our services Design & Creative
Web Design & Development
Our collaborative design and development team helps your brand thrive online. Whether you need a new website or to improve an existing one, we deliver bespoke web design using our Great White framework, or AI-assisted builds for faster delivery. Our websites strike a balance between creativity, performance and conversion, supporting both human users and modern AI search.
Content Marketing
Your website is your digital storefront. We create content that performs in modern search, supports AI search and builds trust with your audience. Our blend of creativity, SEO and insight delivers content with purpose.
Video Production
Video continues to play a powerful role in how people discover and evaluate brands. By visually presenting your message clearly and concisely, video helps users understand your value and take action more quickly. It also supports visibility and trust across AI-influenced search journeys.
Branding
Branding is more than a logo. It’s how people, and AI systems, recognise and trust your business. We design clear, consistent brand identities that support discovery, recall and long-term growth.
Our services Digital Marketing
SEO
SEO remains a core pillar of Pod Digital. Combining technical expertise with strategic content, we improve rankings, drive qualified traffic and ensure your brand appears where customers are searching. We do this across both traditional and AI-influenced search journeys.
PPC
Take control of your Google, Bing and Amazon advertising costs with our expertly managed PPC campaigns in Leicester. Using cleverly targeted campaigns, our pay-per-click specialists drive traffic exactly where you want it to go. Enjoy almost instant results and watch your business grow.
Paid Social
The social media landscape continues to grow exponentially and now plays a key role in AI-driven discovery. We help you connect directly with your audience, build brand authority and drive sales through smart organic and paid social strategies that support visibility across both social platforms and AI search.
Email Marketing
Email remains one of the highest-performing marketing channels available. Our strategic email campaigns deliver timely, relevant messages that nurture leads, retain customers and support long-term growth.
CRO
Conversion rate optimisation focuses on enhancing your user experience. Why? To make it easier for visitors to convert into customers. And as AI search sends fewer but higher-intent visitors to your site, CRO becomes essential for turning that qualified traffic into measurable results. It’s one of the most powerful marketing tools in our arsenal for increasing your bottom line.
AI Search
Be discovered in the new search era with our AI Search Service. We’ll get your brand showing up in ChatGPT, Gemini and other LLMs, so when people ask, you’re the answer they see first. Make the most of this land grab situation.
Our services Insights & AI Tools
Telephone AI New
Stop guessing what happens on your calls. Telephone AI acts as an intelligent, 24/7 receptionist to ensure no lead is missed. Simultaneously, it automatically analyses and scores every sales interaction. It provides instant, data-driven insight into lead quality, buyer intent and team performance across your entire business.
AI AutomationNew
AI automation replaces manual, repetitive business processes with intelligent systems that work 24/7. It removes time-consuming admin and reduces reliance on manual input.
From booking appointments to moving data between systems, automation keeps work flowing. It can generate reports, trigger workflows and update records automatically. The result is less admin, greater consistency and fewer errors. Your business can scale efficiently without increasing headcount.Data Analysis New
Our data analysis services turn complex information into clear, actionable insight. By understanding past performance and operational patterns, we help you make smarter marketing and business decisions.
On/Offline Attribution Beta Testing Now
Modern customer journeys don’t follow a straight line. Our attribution tools connect online and offline touchpoints. It gives you a clearer picture of what’s really driving conversions and where to invest next.
Our Latest Articles
How to Use Video to Rank in AI Search
By Joe Corby on 23rd February 2026
For the last 18 months, Reddit was the quiet winner in AI search. If you wanted your brand referenced by large language models, you seeded conversations in relevant subreddits. AI systems leaned heavily on community-driven discussions when forming answers. That has now changed. Recent industry data shows[...]
Do Keywords Still Matter?
By Maisie Bee on 20th February 2026
Keywords still matter, but not in the way they used to. There is a growing belief that keywords have lost their value. After all, AI tools now generate answers, and modern search engines understand natural language better than ever. People now ask full questions, and AI summarises the answer instead[...]
How to Increase Average Order Value and Drive More Revenue From Your Ecommerce Store
By Emily Whittaker on 18th February 2026
You’re generating traffic. You’re converting orders. But revenue still isn’t where it should be. In many cases, the issue isn’t traffic or even conversion rate, it’s Average Order Value (AOV). Increasing AOV is one of the fastest and most cost-effective ways to grow ecommerce revenue without[...]
What is Topical Authority?
By Ria Kaur on 16th February 2026
Topical authority is based on the content on your website and how well you cover a topic in depth. The more thoroughly you explore a subject, the more Google and AI tools see your site as a trusted, authoritative source. To gain topical authority, you need topic clusters, internal linking strategies[...]
A Guide to UTM Tracking
By Joe Corby on 13th February 2026
Most businesses think they understand their marketing performance. In reality, they’re often working from partial or misleading data. Without UTM tracking in place, platforms like Google Analytics are forced to make assumptions. Email traffic gets lumped into “direct”, social campaigns blur together,[...]
Is Sentence Structure Still Important for SEO?
By Sam Pardoe on 11th February 2026
Yes. Sentence structure still matters for SEO. Not in the old-school, keyword-stuffing way. Not because Google is counting commas or checking your GCSE English grade. It matters because sentence structure directly affects clarity, readability, engagement and understanding, for users and for search engines.[...]