Our Lastest Digital Marketing News Advice, Guides & More
“POD have been excellent. The team are super helpful, responsive, friendly and great at what they do.”
Success Stories
2024 Year in Review
By Hannah on December 20th, 2024
As 2024 draws to a close, we’re taking a moment to reflect on an incredible year of growth, innovation and achievements at Pod Digital. Across...
Improve Your Business Retention Strategies
By Kathryn on October 18th, 2024
In this article:1. First-Class Customer Service2. Customer Service and Retention with Email3. Incentivising Loyalty4. Social Media for Customer Retention5. Building Brand Trust with Quality Content...
The 7 SEO Trends From 2024 You Should Use
By Pod Digital on September 16th, 2024
In 2024, the landscape of SEO is evolving rapidly with Google introducing significant updates, such as AI Overview. This makes staying ahead of the latest...
How To Increase Revenue From Your Website
By Emily on August 23rd, 2024
One of the most frequent questions we receive is, "How can I make more money with my website?" And it's a question worth asking.
How To Optimise Your Content For Google’s AI Overview
By Joe on July 9th, 2024
Google’s new AI Overview is changing the landscape of search. But how can you ensure that your content is still being noticed by Google’s AI?...
My Journey in an Entry Level Graphic Design Job
By Cara on March 13th, 2024
Embarking on a career in graphic design after my time at Northampton University was both exciting and challenging. University education equips us with essential skills...
My Experience as a Digital Marketing Intern – Lokyee Tong
By Pod Digital on September 4th, 2023
“From the very beginning, I was immersed into a community of friendly people, who were always ready to support me when required. The team was...
ChatGPT, Google Bard and Generative AI in General – What is it? Friend or Foe?
By Jane on August 15th, 2023
What a six months it’s been since the explosion of generative AI in the digital marketing world. When I first really became acutely aware of...
My Experience as a Digital Marketing Intern – Kaushik Ganeshan
By Pod Digital on July 28th, 2023
“I’m glad to have landed an internship at Pod Digital; a truly positive and memorable opportunity.” Kaushik Ganeshan, Digital Marketing Intern How did I get...
Digital Marketing Acronyms You Need To Know
By Emily on March 15th, 2023
Discover our handy glossary of digital marketing acronyms to help you navigate this ever-changing industry.
Why Conversion Rate Optimisation is Your Next Business Essential
By Jane on February 10th, 2023
The strongest business idea can fall apart without successful conversion rate optimisation. It’s a tale as old as time: You’re driving traffic and your website...
Are Location Pages For SEO Still Relevant?
By Sam on March 16th, 2022
Local businesses face a number of online challenges when it comes to positioning themselves in the right places to get recognised by prospective customers.
The Essential Guide To Google My Business: 2020 Edition
By Pod Digital on June 18th, 2020
What Is Google My Business? Google My Business, also referred to as GMB, is a free tool that allows you to add your business as...
The Most Popular SEO Myths You Should Ignore
By Pod Digital on February 28th, 2020
In the world of SEO there are always myths floating around. Here are 10, most popular SEO myths in 2020.
What To Expect In Digital Marketing In 2019: What The Experts Think
By Pod Digital on January 25th, 2019
2018 pushed the boundaries of digital marketing into exciting realms including voice search and mobile first. Online businesses were encouraged to truly connect with their...
Everything You Need to Know About Black Friday & Cyber Monday
By Pod Digital on October 24th, 2018
Learn about Black Friday and Cyber Monday, and how Pod Digital can help your marketing during this busy period.
Our Famous SEO Pizza Recipe: A Foodie Themed Guide To SEO
By Pod Digital on September 20th, 2018
***Disclaimer: The Aforementioned “Pizza” Is a Metaphorical Device*** You may, by now, be wondering what on earth pizza has to do with SEO, but stick...
Science Of Web Development vs The Emotion Of Design: Science Of Web Development
By Pod Digital on August 16th, 2018
We live in an increasingly digitised world; one that is evolving literally on a second-by-second basis. Designing a website is no longer a simple task...
The Definitive Guide To Ecommerce Website Architecture
By Pod Digital on April 6th, 2018
Ecommerce site architecture is one of the most crucial aspects if a company is to make a success of things online. Ecommerce sites have absolutely...
How To Boost Traffic & Conversion On E-commerce Product Pages
By Pod Digital on February 14th, 2018
If you already own an e-commerce led business, then perhaps you already know how to get
First Pod Completed
By Pod Digital on October 19th, 2017
Pod Digital are proud to announce that our first pod has almost reached full capacity, creating and managing the digital marketing strategies
Why Is Joined-Up Marketing Important?
By Pod Digital on June 19th, 2017
Companies competing in the current digital age face a challenge of ever expanding proportions. A continuously developing skill set
SEO Trends To Expect In 2017
By Pod Digital on January 9th, 2017
When it comes to executing a successful search engine optimisation strategy, getting ahead of your competition is essential.
How Your Firm Can Boost Its SEO With The Help Of SISTRIX
By Pod Digital on November 25th, 2016
You might have heard about the SISTRIX Toolbox and wondered just what it can do to assist your organisation’s search engine optimisation (SEO) efforts.
Is CRO Right For My Business?
By Pod Digital on October 31st, 2016
Almost anyone running a business with any kind of online presence will be at least aware of conversion rate optimisation (CRO). As its name suggests,...
POD: Why Are We Different?
By Pod Digital on October 31st, 2016
As you may have already come to appreciate if you have browsed our wider website, here at Pod Digital, we like to do things a...